The Function of CCPA in Performance Advertising CampaignsCCPA, or the California Consumer Privacy Act, offers customers a range of rights regarding their individual information. This includes giving them the capacity to pull out of having their information marketed or used for advertising purposes. This has significant effects for digital marketing

The Role of CCPA in Efficiency Advertising And Marketing CampaignsCCPA, or the California Consumer Privacy Act, gives consumers a range of legal rights regarding their personal data. This includes giving them the capability to opt out of having their data sold or used for marketing purposes. This has considerable ramifications for digital marketing